Τι είναι το AEO: ο πλήρης οδηγός για ελληνικές επιχειρήσεις

In 2025, search does not stop at the results page. AEO reshapes how businesses gain visibility across ChatGPT, Perplexity, and Google AI - beyond traditional rankings.

This is the English version of our comprehensive AEO guide for Greek businesses. Answer Engine Optimization (AEO) is the practice of optimizing content to be selected as a source of direct answers - not just to rank in search results. Targeting AI chatbots, voice assistants, and AI-powered search features, AEO requires structured content, schema markup, E-E-A-T signals, and technical infrastructure for AI crawling. We cover 5 pillars, 7 KPIs, sector-specific strategies, and 8 common mistakes to avoid.